August 13th, 2009

Smashing!

whiskey-smash

I just want to say to anyone who thinks they have to stay home this Sunday night to see Old Overholt’s debut on Mad Men: you know you can watch it the next day on On Demand, right? And what better thing to do when hungover on Whiskey Smashes than watch 1960s ad men sit around their office drinking all day?

This Sunday night, Eastern Standard is celebrating the fact that it has sold 21,000 (!) Whiskey Smashes since opening in 2005. These classic cocktails take, like, five minutes to make. They’re filled with lots of crushed ice, good bourbon, fresh-squeezed lemon juice, and a little simple syrup muddled with mint. The delicious and potent drink has done much to introduce restaurateurs all over the city to the idea that they can put a few whiskey drinks on their clear spirits-dominated menus without scaring away their clientele. In fact, some of their clientele just might like this.

I don’t know how McDonald’s celebrated when they sold their one millionth cheeseburger, but it wasn’t as cool as this: Starting at 7:00 p.m., Eastern Standard will throw a Whiskey Smash party that features the making of the largest Whiskey Smash ever; different iterations of the drink made with Chartreuse, peach, Cognac and rum; and guest bartenders and chefs from around Boston. Tickets, which include food and one Smash, are a steal at $30 (they can be purchased beforehand at the bar). If you’ve been to an event at ES before, you know that these people do not slack off when it comes to showing their guests a good time. So, for the love of god, get off the couch and over to Kenmore Square Sunday night.

See you there!

Permalink | Filed under Events, Whiskey | Tags: ,

4 Responses to “Smashing!”

  1. LoungeTracks

    Which drink, the Negroni or the Whiskey Smash, is better when you’re having like 3 or 4 in a row really fast? I’m thinking the ‘Smash’ just ’cause it’s so darn summery with that mint n’ lemon n’ all.

    Many thanks Lauren!
    -LT

    Ps. We’re having a welcome home party for ‘Squeaky’ Fromme tonight and, though she won’t be attending, I feel she’d want to know too.

  2. ljclark

    Oh, definitely the Smash. Though you’ll probably feel pretty Squeaky the next morning.

  3. NickS

    Mmmm — On a visit to Boston a few years ago, I stopped by Eastern Standard on the recommendation of Murray Stenson from the Zig Zag here in Seattle. I had a Jack Rose (superb) and a Whiskey Smash (even better!). I’ve made both at home, and while I’m now making a pretty good Jack Rose, crafting a Whiskey Smash just as good as the one Jackson Cannon crafted for me is proving elusive.

    Tips? I have to admit that the ice crushing is probably where I get lazy. I’m too cheap to spend money on ice crushing gizmos (or even a lewis bag), so I usually end up making a mess with little to show for it.

  4. The Booze Bag: Bulliet Bourbon : Goyishe

    [...] of bourbon is put it into a “Whiskey Smash”. I discovered this drink also by accident at Eastern Stantard and loved it instantly . Its lemony yet mellow not bighting like a Caprina or too fuity like a [...]

Leave a Reply

Web Design by Pilotmade