Comments on: The net net on Fernet Night

By: Fernet has been San Franciscos secret darling, not anymore its catching on « The Maui Time Blog

Thu, 23 Dec 2010 18:02:58 +0000

[...] Fernet Branca has traditionally (and mysteriously) been the fetish of the San Francisco set. But sales jumped 50 percent in New York during 2009, and there’s been a similar bump in Boston. [...]

By: k.

k. — Tue, 17 Nov 2009 17:24:18 +0000

It’s too bad the Boston Globe wasn’t in on the Fernet night action. They appear under the impression that all the Fernet that’s fit to drink exists in San Francisco. To wit:

“Ask for Fernet at most bars in New York, Chicago, or Boston, and be prepared for blank stares. But in the 49 square miles of San Francisco, where over 50 percent of the country’s Fernet consumption occurs, ordering the drink gives one automatic insider status.”[*]

On the other hand, I wouldn’t want anyone from the Globe at my parties either.

[*] http://www.boston.com/travel/getaways/us/articles/2009/11/15/no_matter_the_neighborhood_pour_the_fernet?mode=PF

By: ljclark

ljclark — Tue, 17 Nov 2009 03:30:55 +0000

Not stupid at all. Down means served in rocks glass rather than a martini glass.

By: NickS

NickS — Mon, 16 Nov 2009 04:40:57 +0000

Excuse the stupid question, but what does “serve down” mean, and how does this differ from “serve straight up”?

Love your blog, and I’m glad that you had a good time at the Zig Zag here in Seattle. Murray’s the best.

By: Cocktail Enthusiast

Cocktail Enthusiast — Fri, 13 Nov 2009 20:16:35 +0000

So great to see people excited about Fernet! Such a good addition to cocktails, and a tasty beverage in its own right. And I’m glad to see Misty is still mixing up some mean tequila cocktails.

By: Jonathan

Jonathan — Thu, 12 Nov 2009 20:29:14 +0000

Tried Tom S-G’s Work in Progress last night — love the way the Fernet cut the sweetness of the St Germain — really drew out the steely mint flavor of the FB Tonight the Bonita Applebum

By: ljclark

ljclark — Wed, 11 Nov 2009 16:43:21 +0000

Sorry you missed it, too, Nick! Your best bet is to ask Joy Richard at the Franklin if she can give you contact info for the company that provided the swag. Good luck.

By: Nick

Nick — Wed, 11 Nov 2009 16:34:31 +0000

Man, am I pissed I missed this.
I’ve looked around for quality Fernet swag before.
Any idea where to score a shirt?

By: dave

dave — Tue, 10 Nov 2009 04:15:38 +0000

There’s a drink nearly identical to Jackson’s Night Cap (sub in orange for the bitters, ditto the twist) that once upon a time was called the Goodnight, Chris. Great drink. I look forward to trying Jackson’s version with my newly acquired mole bitters.

http://forums.egullet.org/index.php?/topic/50905-fernet-branca-branca-menta-recipes/page__view__findpost__p__1597570